Aurelius 2020 Kickoff – Awesome New Features

It’s been a little while since we last made an announcement and feature launch update, but trust me when I say it’s because we’ve been too busy launching new stuff!

As a nice kickoff to 2020, let’s take a look at a new feature round-up of everything new in Aurelius over the last 4-6 weeks.

Capture Recommendations in Aurelius

Before, you could do all your research up to and including creating Key Insights. Thing is, you don’t often stop at just providing your research findings… you typically offer recommendations for what to do based on that research, right? Well now you can, right inside your Aurelius project.

Create recommendations from your research and link findings to them right in Aurelius

Recommendations allow you to capture those suggested actions and, recommendations, from research and link key insights from your project all together in one place.

Each recommendation can have as many key insights attached as you need. Also, each recommendation has a status of “not started”, “in progress” or “complete” so you can keep tabs on the impact you’re having from research. It’s now easier than ever to keep track of your research, findings, recommendations and impact all in one place.

Send Key Insights to Jira

We launched a direct integration with Jira so you can send Key Insights from any Aurelius project to Jira as a ticket, issue or bug! This is huge because now you can close the gap between the work you do in research and product development.

Here’s a short video of how it works:

Share key insights from Aurelius straight to Jira as a bug, task or story

Connect Aurelius to over 1500+ apps you already use with Zapier

If a Jira integration wasn’t enough, we also released our Zapier integration. Now you can connect Aurelius to 1500+ apps you already use! Automated connections called Zaps, set up in minutes with no coding, can automate your day-to-day tasks and build workflows between Aurelius and other apps that otherwise wouldn’t be possible.

Here are just a few popular examples of what you can do with our Zapier integration:

Create new notes in your Aurelius project automatically from:

  • Intercom, Zendesk chats
  • SurveyMonkey, Typeform, Wufoo or Google form responses
  • Twitter feedback
  • Trello cards

Send every new Key Insight made in Aurelius to:

  • Slack 
  • Trello 
  • Google Docs
  • A team email account

Automatic Keyword Analysis is here

Aurelius now helps you analyze qualitative research data even faster and easier than ever. Keyword analysis automatically shows you frequently used keywords in certain sets of notes and data. For example in each note category within your project we show you the common keywords from that interview or session where you can then click on them to filter those notes.

Check out this short video of our automatic keyword analysis:

Aurelius automatically generates keyword analysis of your research and interview notes

Keyword analysis in combination with our Zapier integration creates powerful possibilities to automate data coming into Aurelius and even beginning analysis on it without you having to lift a finger.

This is just the first step for us towards some very cool and even more sophisticated intelligence features we have planned in Aurelius.

Stay tuned!

How To Conduct Great User Interviews

Researching your audience is imperative to developing a successful, ‘needed’ product or service.

To create something people want and need, you first must find out what they want and need. After all, creating a product or service without that vital information is like getting into a car and saying, “Go!”

In the book Pain Killer Marketing, researchers Chris Stielhl and Henry DeVries found that one-on-one interviews can generate around 80% of all possible pain points for your target market. That’s some seriously helpful information!

Of course, you can’t just rock up to anyone in the street with a pen and paper. And you can’t just make it up as you go along. To get the right information, you must prepare the right questions.

That’s where user interviews come in!

A man conducting a user interview with another man
User Interviews are critical to building great products and features
read more… “How To Conduct Great User Interviews”

Sentiment for UX Research Notes + Organizing Tags

Aurelius Product & Feature Updates [Oct. 2019]

We recently launched several new features to even further supercharge your UX research analysis! You can now manually add sentiment (positive/negative) metadata to any user research note. Also, our new Tag Groups feature helps you organize user research notes, data and insights across multiple studies easily!

Note Sentiment

Add positive and negative sentiment to your notes in Aurelius to do faster, more in-depth analysis later
read more… “Sentiment for UX Research Notes + Organizing Tags”

The Essential Guide to User Research Notes

User research notes are the building blocks of customer insights. Without useful and effective note-taking, we can’t hope to uncover true user needs and deliver an experience that solves their problem or meets those needs.

This post is a recap of our webinar with special guest Bethany Stolle, Design Research Lead at Blackboard. Read the post below to view the slides and full recording of our session!

The Essential Guide to User Research Notes – full webinar recording
read more… “The Essential Guide to User Research Notes”

Build a Quicker, Easier Research Practice – 8 Tip Guide + Video

8 Tips to Build a Quicker, Easier Research Practice

We teamed up with our friends over at User Interviews to bring you an knowledge packed webinar to learn how to make your user research efforts faster and easier. We covered how to store and share research insights, managing participants and more. 

Keep reading for the full video recording, slides and transcript.

read more… “Build a Quicker, Easier Research Practice – 8 Tip Guide + Video”

How to Create an Affinity Diagram for UX Research

People doing an affinity diagram with sticky notes

What is an Affinity Diagram?

An affinity diagram is a tool often used to organize data and ideas. Affinity diagrams help you organize information into groups of similar items to then analyze qualitative data or observations.

Business and design teams have used affinity diagrams for a long time to organize ideas, complex information and even customer feedback into themes or groups. For UX researchers, affinity diagrams are often used for analyzing and synthesizing user research findings by patterns and themes. In this case affinity diagrams are sometimes referred to as the KJ method or an affinity map. Also in other broad application like business brainstorming or idea generation it may be called a cluster map.

read more… “How to Create an Affinity Diagram for UX Research”

User Research Tagging and Coding – Aurelius Product Updates July 2019

Tagging and coding user research notes and data just got easier with our latest updates in Aurelius!

We’ve been very busy learning from our customers on how to help them best tag, analyze and share their user research data and findings. In continuing with our product updates and sharing what we learn from customers and what we did about it, keep reading to hear all about our latest product updates.

read more… “User Research Tagging and Coding – Aurelius Product Updates July 2019”

Aurelius Podcast: Episode 36 with Natalie Hanson on Sharing and Communicating User Research

Episode 36 highlights with Natalie Hanson on Sharing and Communicating User Research:

  • Differences between in house and external UX teams and the unique challenges of each
  • Tips for collaborating with others on your user research work
  • How to encourage non-designers and non-researchers to collaborate on user research and insights
  • Tips for working with stakeholders who believe they already know what needs to be designed
  • Effectively communicating user research insights to inspire action from executives, developers and more

read more… “Aurelius Podcast: Episode 36 with Natalie Hanson on Sharing and Communicating User Research”

How to Organize and Share User Research Data and Insights: 3 Step Guide

Trying to organize all of your user research data and insights in one place to easily find and reuse again later? Let’s talk about how to do that. 

We’ve been working on Aurelius for almost four years now and as a result we’ve spoken with a lot of teams trying to find a place to store, track and organize all the raw user research data and insights they have.

The challenge is that storing UX research often doesn’t fit neatly into places or tools we already have in place because they’re not built for that purpose. What ends up happening is that either you give up in frustration and have no real organization for your UX research, or, you try to create a UX research database with existing tools and methods.

This can have mixed results. An important factor here is having a strategy for how you’ll organize and share all of your UX research once you decide on a platform. In this article, I’ll discuss the three main steps to consider in order to most effectively store all your UX research in one central repository.

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Photo by Samuel Zeller on Unsplash

read more… “How to Organize and Share User Research Data and Insights: 3 Step Guide”

Sharing and Organizing User Research Just Got Easier

Aurelius Product Updates – March 2019

We’ve been working hard on several updates to Aurelius! 

Our customers and trial users give us tons of feedback and we use all of it to directly inform our product roadmap and what we eventually launch. This is something we take a lot of pride in since we are a user research tool, built by UX and research folks, for UX and design research teams.

Additionally, we found that other people like us just plain find it interesting to hear about what we build and what led us to making those decisions.

In this post we’ll outline some of what we learned and what we built and launched in response to those research insights from our very own audience.

read more… “Sharing and Organizing User Research Just Got Easier”