Aurelius Podcast: Episode 17 with Erika Hall on User Research, Collaborating with Stakeholders and Design Culture

Post on May 3rd 18 by Zack Naylor, CEO, Co-founder

Episode 17 highlights:

  • Using research and design to create products and services that are more balanced in the world
  • Where to start helping your company make a bigger impact with user research
  • "Startup" culture and how it can be very unhealthy and unproductive
  • Why some companies still aren't doing user research (or enough) and how you can help
  • How having shared goals boosts collaboration and creativity

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Aurelius Podcast: Episode 16 with Andy Vitale on Applying User Research and Gaining Business and Stakeholder Trust

Post on May 3rd 18 by Zack Naylor, CEO, Co-founder

Episode 16 highlights:

  • What makes experiences valuable?
  • Getting a "seat at the table" with design...and then what to do with it
  • Growing from a designer to a design leader
  • Speaking the language of the business to sell your vision and ideas
  • How to tie design decisions to business metrics

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Aurelius Podcast: Episode 15 with Indi Young discussing Empathy, User Research, Synthesis and Thinking Styles

Post on May 3rd 18 by Zack Naylor, CEO, Co-founder

Episode 15 highlights:

  • Non dominant thinking styles, diversity in product design and user research
  • Difference between problem space research and solutions research and why it matters
  • The concept of “thinking styles” in research and how to apply them in UX design
  • How machine learning and AI can create emergent experiences in the future
  • Different types of empathy (cognitive and emotional), what they are and how to use each one
  • A brilliant, tactical example of how to make sense of what you learn from user research

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Aurelius Podcast: Episode 14 with Steve Portigal on User Research, Analysis and Learning from Customers

Post on May 3rd 18 by Zack Naylor, CEO, Co-founder

Episode 14 highlights:

  • Why you should be doing [more] user research
  • How to convince your stakeholders that user research is important
  • 3 approaches to building brilliant products and features (and which one is best)
  • Convincing your stakeholders and leaders to do (more) user research
  • What is a user research process to make sure you’re learning the right things
  • The difference between research analysis and research synthesis

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Aurelius Podcast: Episode 13 with Andy Budd on Design Thinking, User Research Insights and Synthesis

Post on May 3rd 18 by Zack Naylor, CEO, Co-founder

Episode 13 highlights:

  • The beginnings of Clearleft
  • How the UX agency to client relationship has changed
  • Designing like a detective
  • Gathering the right evidence to do great UX design
  • The tools and application are of design thinking
  • How to go from research, synthesis and insights into actual design
  • Dangers of “research theater” and how to avoid them
  • Getting past the obvious solutions to create your most brilliant designs

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Aurelius Podcast: Episode 12 with Tomer Sharon on User Research, Key Insights and Polaris

Post on August 15th 17 by Zack Naylor, CEO, Co-founder

Episode 12 highlights:

  • Tomer Sharon’s user research tool at WeWork, Polaris
  • Tomer Sharon on Democratizing UX
  • What is user research
  • Research nuggets and key insights, what they are and how to create them
  • How to do user research the right way
  • What questions can user research answer
  • Difference between finding out what customer want vs what they need

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Aurelius Podcast: Episode 11 with Christina Wodtke on OKRs and User Research

Episode 11 highlights:

  • Why understanding a business model is critical for designers

  • Using design to do more than make a great interface or a sexy advertisement

  • Humanizing business and letting design/design thinking drive how business gets done

  • What OKRs are, where they’re used and how to do them

  • How Christina has used OKRs for both business and her own life

  • Embracing business metrics as designers

  • How you can be more innovative than Steve Jobs 
  • 
Tools and techniques for looking at your customer feedback and research insights to get beyond your assumptions



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Aurelius Podcast: Episode 10 with Jeff Patton on Product Discovery and User Research

Post on May 3rd 18 by Zack Naylor, CEO, Co-founder

Episode 10 highlights:

  • What product discovery is and how to do it
  • The wrong way to do user research and how to avoid it
  • A process to make sure you’re building products and features that solve real problems
  • When product discovery starts and ends
  • 4 steps to conducting product discovery
  • The importance, and dangers, confidence level in design or product ideas

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Aurelius Podcast: Episode 9 with Melissa Perri on Product Management & User Research

Post on May 3rd 18 by Zack Naylor, CEO, Co-founder
Episode 9 highlights:

  • Melissa’s approach to product strategy
  • Setting good strategic goals for our product and user experiences
  • The difference between shipping features and shipping GOOD features
  • How to do user research to actually drive innovation
  • Case study examples from Melissa on how she used user research to increase user acquisition
  • Using product and UX goals to tie up into larger company vision and strategy

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We're Shutting Aurelius Down

Post on May 26th 18 by Zack Naylor, CEO, Co-founder

Before you get too worried, hear me out.

To be more specific, very soon we will not be accepting any new customers for several months.

We aren’t going out of business and we aren’t closing the company. Rather, we are building the next evolution of our platform. Aurelius v.2 will be the smartest user research and insights platform for design and product teams.

Aurelius v.2 is an online platform that helps design and product teams collect, tag, group, organize and search all of their user research findings and customer insights in one place. So you can make awesome products, features and designs.

This is exciting news!

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