Customer Experience Archives

Episode 28 highlights with Jim Kalbach:

What is the difference between user experience, customer experience and marketing
Jim’s background in UX design and how that helped him transition to his role now in customer experience and product education
Remembering that the “grass is never greener” and no organization is perfect in order to have a longer term impact where you work
What is the true secret to becoming a kick ass design leader
The long term effects of even the smallest UX and user research decisions
Experience mapping principles and tips from Jim’s book
Building empathy and understanding for your stakeholders and business to be a more successful designer