Author: Zack Naylor

Aurelius Podcast: Episode 4 with Josh Brewer on UX Design & Product Strategy

Posted on by Zack Naylor
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Episode 4 highlights:

  • How we know we’re building the right products and features
  • Using the “jobs to be done” framework in design and product management
  • How Twitter used UX design critiques to determine they were solving the right problems
  • Presenting design decisions to your team vs. presenting to stakeholders
  • “Having a seat at the table” and what that looks like as a UX designer
  • Helping your company value UX design at the highest executive level
  • Measuring the success of UX design and product management

read more… “Aurelius Podcast: Episode 4 with Josh Brewer on UX Design & Product Strategy”

Free Product Strategy Template

Posted on by Zack Naylor
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​Aurelius Product Strategy Blueprint

The Product Strategy Blueprint is a design and product management tool to help you easily and clearly make, track and communicate design and product decisions. 

There are three elements to a great product strategy; they are:

  • ​well defined goals for the product and user experience
  • user experience research insights from real customers
  • design and/or product decisions to meet those goals, backed by your research insights

We made this tool to help you create a clear connection between your product goals, research insights and decisions you make.

read more… “Free Product Strategy Template”

Aurelius Podcast: Episode 1 – Why We Made Aurelius

Posted on by Zack Naylor
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In our first episode of the Aurelius podcast, co-founder Zack and Joseph discuss why they started the company and built the platform, Aurelius.

Episode 1 Highlights and Topics:

  •  Zack and Joseph’s background and how it led to the creation of a company together
  • Our philosophy, mission and thinking as a team and company
  • How we came up with the name “Aurelius”
  • The Aurelius platform and how it helps designers and product managers solve the right problems and create a clear strategy for their products and user experience

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