Tag: Podcast

Aurelius Podcast: Episode 13 with Andy Budd on Design Thinking, User Research Insights and Synthesis

Posted on by Zack Naylor
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Episode 13 highlights:

  • The beginnings of Clearleft
  • How the UX agency to client relationship has changed
  • Designing like a detective
  • Gathering the right evidence to do great UX design
  • The tools and application are of design thinking
  • How to go from research, synthesis and insights into actual design
  • Dangers of “research theater” and how to avoid them
  • Getting past the obvious solutions to create your most brilliant designs

read more… “Aurelius Podcast: Episode 13 with Andy Budd on Design Thinking, User Research Insights and Synthesis”

Aurelius Podcast: Episode 14 with Steve Portigal on User Research, Analysis and Learning from Customers

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Episode 14 highlights:

  • Why you should be doing [more] user research
  • How to convince your stakeholders that user research is important
  • 3 approaches to building brilliant products and features (and which one is best)
  • Convincing your stakeholders and leaders to do (more) user research
  • What is a user research process to make sure you’re learning the right things
  • The difference between research analysis and research synthesis

read more… “Aurelius Podcast: Episode 14 with Steve Portigal on User Research, Analysis and Learning from Customers”

Aurelius Podcast: Episode 16 with Andy Vitale on Applying User Research and Gaining Business and Stakeholder Trust

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Episode 16 highlights:

  • What makes experiences valuable?
  • Getting a “seat at the table” with design…and then what to do with it
  • Growing from a designer to a design leader
  • Speaking the language of the business to sell your vision and ideas
  • How to tie design decisions to business metrics

read more… “Aurelius Podcast: Episode 16 with Andy Vitale on Applying User Research and Gaining Business and Stakeholder Trust”

Aurelius Podcast: Episode 19 with Mariah Hay on Working with Developers, User Research and Doing UX at Scale

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Episode 19 highlights:

  • How Mariah came into Human Centered Design from an Industrial Design background
  • Doing user research and how to include developers/technologists
  • What are customer feedback loops, how to create and act on them at scale
  • What it takes to build a truly customer centered organization
  • How Pluralsight conducts, analyzes and applies user research at scale
  • The process of Directed Discovery and how to do it
  • Doing human centered design at scale with a large and growing team
  • How to empower everyone at your organization to understand customers better

read more… “Aurelius Podcast: Episode 19 with Mariah Hay on Working with Developers, User Research and Doing UX at Scale”

Aurelius Podcast: Episode 17 with Erika Hall on User Research, Collaborating with Stakeholders and Design Culture

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Episode 17 highlights:

  • Using research and design to create products and services that are more balanced in the world
  • Where to start helping your company make a bigger impact with user research
  • “Startup” culture and how it can be very unhealthy and unproductive
  • Why some companies still aren’t doing user research (or enough) and how you can help
  • How having shared goals boosts collaboration and creativity

read more… “Aurelius Podcast: Episode 17 with Erika Hall on User Research, Collaborating with Stakeholders and Design Culture”

Inside Aurelius – 002 with Joseph Szczesniak and Zack Naylor

Posted on by Zack Naylor
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iA002 episode highlights:

  • The technology stack that we built Aurelius with and how it’s evolved over time
  • Understanding common development terms to better communicate design ideas
  • An inside look at how Joseph and Zack make decisions about the product and the company
  • Behind the scenes views and opinions on making technology upgrades and feature prioritizations
  • How we build Aurelius like Wyatt Earp

Aurelius Podcast: Episode 20 with Aarron Walter on UX Organization Models, DesignOps and User Research

Posted on by Zack Naylor
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Episode 20 highlights:

  • What does a high functioning design team look like and how are they organized?
  • The three types of successful enterprise UX organization models
  • How companies like Target, Spotify, Netflix, Google and more are doing designops and great UX design at scale
  • Creating and sharing user research findings across your organization

read more… “Aurelius Podcast: Episode 20 with Aarron Walter on UX Organization Models, DesignOps and User Research”

Inside Aurelius: Episode 001 with co-founders Zack Naylor and Joseph Szczesniak

Posted on by Zack Naylor
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In our very first episode of Inside Aurelius, we discuss a number of topics with highlights including:

  • Why we made Aurelius v2 and how we got there
  • How we used user research and customer feedback to completely re-design and re-develop our product and company focus
  • UX design, science and art
  • How Joseph, our CTO took an interest in UX as a developer and how UX can enrich a developers work and satisfaction
  • How and why developers should participate and have a stake in user research

Aurelius Podcast: Episode 18 with Patrick Campbell on Customer Development, User Research for Pricing and Using Data for Better Decisions

Posted on by Zack Naylor
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Episode 18 highlights:

  • How user research directly applies to making businesses more successful
  • Doing customer research to inform pricing strategy
  • Figuring out what is most valuable to your customers
  • Using customer research to develop buyer personas
  • How you’re probably doing surveys wrong and how to fix that
  • Helping people understand what you learned from user research and put it to use
  • Potential pitfalls of building and using personas and how you can avoid them

read more… “Aurelius Podcast: Episode 18 with Patrick Campbell on Customer Development, User Research for Pricing and Using Data for Better Decisions”

Aurelius Podcast: Episode 12 with Tomer Sharon on Polaris from WeWork, UX Nuggets and Key Insights and ResearchOps

Posted on by Zack Naylor
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Episode 12 highlights:

  • Tomer Sharon’s version of a user research repository tool at WeWork, Polaris
  • Tomer Sharon on Democratizing UX
  • What is user research
  • Research nuggets and key insights, what they are and how to create them
  • How to do user research the right way
  • What questions can user research answer
  • Difference between finding out what customer want vs what they need

read more… “Aurelius Podcast: Episode 12 with Tomer Sharon on Polaris from WeWork, UX Nuggets and Key Insights and ResearchOps”